I am very excited in writing this post to introduce Graco to the blogosphere. Today is certainly a “first” for Graco but it is just one step in a long journey that Graco has been on for over 50 years. Graco certainly has great hopes, aspirations and goals for this blog, but much like entering into parenthood, you never quite know what to expect.
Graco has been watching the corporate blogosphere evolve with various brands talking with real voices in conversations with their customers. We are excited to be able to take a more active role in the online parenting community and we hope we can contribute at least as much as we learn. Of course, when we say “corporate” blog, you can appreciate that there will be limits to what we can say and who we respond to, but our intention is to create a voice that truly represents who we are – a company of individuals who are moms and dads, grandmoms and pop-pops, aunties and uncles, caregivers, soon-to-be parents and lovers of all things Baby.
We hope to engage all of you in conversations about the wondrous journey of parenthood, talk directly with consumers, share industry knowledge, be a resource for parents, but mostly, we hope to make it an open community with a two-way conversation. We are excited and anxious to hear from you. We truly believe this will help us to become a better brand in servicing the “real” needs of parents.
Now to introduce myself- I’m Lindsay Lebresco, your connection to Graco and your blog guide. I’ve been a blog reader since I became a mom almost 3 years ago and while I’ve kept a journal for both of my children since they were born, I’ve never had a public voice where these two worlds come together. For this I’m excited, but it may take me a bit to find that voice – one that is truly representative of me as well as this entire company (which honestly, can be a bit intimidating!).
My journey as a parent has been incredible- as most are, but I have the privilege to work in an environment that shares my passion and dedication to children. And now, I have the opportunity to tell you more about both journeys. I hope you will enjoy the conversation here and be sure to keep watch for contributions from other employees, experts and friends of Graco.
We consider your feedback an integral part of this conversation, so feel free to share your thoughts on how we could make this blog more useful, more informative and even more engaging for you. Please keep in mind that Graco works within a highly regulated industry, which means there are certain topics we will not be able to discuss here. For a full understanding of what we can and can’t discuss, be sure to reference our Rules of Engagement and terms of service.